Optimize your LinkedIn profile and increase ...

Did you know that there are 7,610 searches per minute LinkedIn? In 2011, there were 4.2 million searches on the LinkedIn platform professional guidance. *

Well, if I told you there is a way to optimize your LinkedIn profile so that it more commonly found in research. Would you be interested?

The first step to optimize your LinkedIn profile is to ensure that you have one. You need to create a profile and at least complete information base. Be as specific as possible. You want to fill add as much information as possible on your work experience and added specifically, a recent picture and make sure your contact information is correct. Once you've spent time making connections, joining groups. That's the key.

So, what elements can help optimize your password?

• Recommendations
• Applications
• LinkedIn Answers
• Resume Builder

Let's take a closer look at each of them.

Recommendations
Recommendations help confidence in your services, skills and what you offer to build. The main thing to remember, when it comes to the recommendation to focus on quality and not quantity. You can also use their "find-ability" to improve the network.

How do you get referrals? Here are two suggestions:

1. Questions, but do not use E-mail Reporting. Make your request and send a personal note to those you have worked with partners and colleagues.
2. Dales. Give others a recommendation that meet often.

Applications
Applications add value to your LinkedIn profile. The application directory offers a variety of tools to improve your profile.

Some of my favorites are:

• Blog Link or WordPress - Connect your blog, your LinkedIn profile.
• Portfolio indicator - Show your work in your profile.
• Ebookshelf - read the contents of the great minds in the industry.
• Slideshare - Enter the presentations on your LinkedIn profile.

The above applications will help the experience of your connections give them an insight into you as a person.

LinkedIn Answers
Unfortunately, I think LinkedIn answers are not enough attention and then my favorite part has to be LinkedIn. Answers and LinkedIn Q & A platform allows people like you to prove your knowledge of the business, responding to questions asked by other members. Are selected from their answers, you can earn points. The points fall on senior members to answer such as "top experts in this week." This is a statement that when it comes to credibility.

If you are trying to establish themselves as an expert of LinkedIn answers or just to shop is a great place to start. It can make a lot of fun.

Resume Builder
LinkedIn has a great resume builder. This is especially useful if you are seeking employment and need to optimize your profile, so it is by recruiters. The tool is very easy to use, but does not dare use if your LinkedIn profile is accurate, correct and optimized. The Resume Builder comes with 11 models to choose from. Select a template; customize content and print or share. You can customize drag and drop, change the visibility settings to share or export your CV. This is the manufacturer of CV's easy!

These are the main areas you can use to optimize your LinkedIn profile, but let's look beyond the optimization and find-ability to speak.

5 tips to optimize your LinkedIn profile for the research

1. . Professional Title Fill in your professional capacity; is the description next to their name. Make sure that you use to search for keywords that potential clients or employers. Also remember that this title attached wherever you go, which will appear on your comments, answers and send e-mail on LinkedIn.
2. Change profile URL LinkedIn. LinkedIn allows you to edit the URL of your profile. For example, www.linkedin.com/in/lauralake me. With my name in the URL helps me rank better and will remain so easily LinkedIn. Exchange is easy. If you are logged in, simply click on the following link to change your url. Passing URL LinkedIn. Remember, you must be logged.
   


3. Use appropriate keywords keywords, not the keywords that make sense to you necessarily -. Yet the client or potential employer would keywords. The keyword tool from Google can help. Once you identify the keywords that you used to use in your title, company position, experience and abstract. I like to make links on your website keywords.
4. Section Fill specialties. This section is located just below the summary. You want to highlight and promote their areas of expertise here. It is an ideal place to use keywords. Tags that I have in my section specialties:
   • E-Commerce
   • Marketing Strategy
   • Marketing planning
   • Online Marketing
   • Internet Marketing
   • Search Engine Marketing
   • Social Media Marketing

You get the point.

5. To evaluate. Seeing where you stand. A simple assessment, you can see to make the questions in the profile. Here's how you assess your optimization efforts:
   1. Go to the side of people - click on Advanced search.
   2. Enter a keyword or keywords with the services offered and target position connected. Example: Online Marketing Manager or Marketing
   3. Enter the city or postal code and the distance ratio.
   4. Select and industry or multiple industries.
   5. Click Search.

   Do you? If not, seek back to the beginning of this article and again. If you get stuck, look at the big names that have come up in the search results, open their profiles and discuss the results. You will see the criteria LinkedIn to filter the results. More than likely, you will find that the four areas, these keywords are:

   • Occupation
   • Values
   • Specialties
   • Industries

Work to optimize these four areas low with the keywords you want to search. By spending a little time to think strategically and inserting specific keywords that make sense, your chances of being found to increase.

* LinkedIn